What you’re buying – Extended Non-Exclusive License

A license for an artwork where you have unlimited use on a single end product that can be sold. The artist (Emma Plunkett) grants the licensee (you) The Extended License for an ongoing, non-exclusive, non-transferable and non-assignable, worldwide license to make use of the digital artwork that you have selected. Read the rest of this license for the details that apply to your use of the artwork.

Who owns the license?

You are licensed to use the artwork to create one single end product for yourself or one client. This is known as a single application. The end product may be sold. When the end product is a customisable implementation of the artwork, you purchase the license on behalf of your client. When you create a single design, incorporating the artwork, that can be sold on to your client for any fee. The license then belongs to your client.


This license is valid for two years, if after this time you have not used the artwork, you will have to renew the license to order to use the artwork. Once you have used the artwork you can keep promoting the end product, you just need to get a new license to do a re-print or to create anything online after this date. If you have the artwork as a logo, this is fine for the life of the company but you will still need to renew the license each time you create a new end product.

Modifying the artwork

You can modify or manipulate the artwork, therefore you can delete unwanted components before creating your single end product. You can combine the artwork with other works and make a derivative work from it. You can extract and use a single component of the artwork, on a stand-alone basis, for use on an end product. The resulting works are still subject to the terms of this license. For example, you can license a vector, manipulate it and add your own elements to create an illustration that’s used as a book cover. If you want to create additional designs from the artwork, you will need to buy additional licences for each. If you are a freelancer creating designs for different clients, you will need one license per client.

What you can do

You can use the artwork for use on an end products that can be sold with unlimited print copies for things such as a logo, magazine article, flyer, poster, t-shirt, hat or other merchandisable products to promote commercial projects, like an educational course or business. It can also be used for unlimited views per month for a film or an online advert. If you use the image as your logo, you can use the artwork in any places where a logo needs to appear as part of your brand.

Things you cannot do

This license is a “single application” license and not a “multi-use” license, which means that you can’t use the artwork to create more than one unique End Product. If you are using the artwork for a logo and want to use the artwork as a decorative object on an end product, you will need to purchase separate licenses for each end product or contact me for a multi-use license. You can’t re-distribute the artwork as stock or with source files. You can’t do this with an artwork, either on its own or bundled with other items, and even if you modify the artwork. You can’t re-distribute or make available the artwork as-is or with superficial modifications.

You cannot use the artwork in a way that means the artwork endorses anything that is defamatory, obscene or demeaning, or in connection with sensitive subjects.

Third party applications

You can’t use the artwork in any application allowing an end user to customise a digital or physical product to their specific needs, such as an “on demand”, “made to order” or “build it yourself” application. You can use the artwork in this way, only if you purchase a separate license for each final product incorporating the artwork that is created using the application. For example slide show apps and e-card generators.

You must not permit an end user of the End Product to extract the artwork and use it separately from the End Product.


Emma has developed her style over time and not for a particular client or purpose. She retains the right to keep producing artwork in this her artistic style and to keep selling other art licenses of this piece and other pieces in this style. If you would like to speak about an art license that is different to this agreement please get in touch, for example if you would like to buy the rights to be the sole producer of a particular end product with this artwork on. Or if you would like to commission a new piece of artwork.

Agreement nitty gritty

This license can be terminated if you breach it. If that happens, you must stop making copies of or distributing the end product until you remove the artwork from it. You can only use the artwork for lawful purposes. The author of the artwork retains ownership of the artwork but grants you the license on these terms. This license is between the author of the artwork and you.